Company News

Burt’s Bees Taps Lip Color Category

New tinted lip balms work as lipstick/lip care combos.

Burt’s Bees Tinted Lip Balms ($6.99) take the passion for the brand’s famous beeswax-based lip balms to thenext level with a hint of sheer color in six modern, wearable shades and asweet natural flavor, according to the company. These 100% natural balms care for the kisser with flower waxes such as ylang-ylang and jasmine, moisture-rich shea butter andvitamin E.

The shadespectrum is designed to give every woman a perfect neutral, pink and red color from each of the shade families, added the company. The balms are packaged in eco-friendly cardboard tubes, too – further tapping into the green trend. The products hit stores this month, joining a range of lipglosses and lip “shimmers.”

More info:www.burtsbees.com

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